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Benefit Cosmetics LLC

Cream shadows often come in pots or sticks that require some finger work to blend, and as a result can turn into grimy breeding grounds for bacteria. All you need is a swipe of alcohol every once in awhile to sanitize and refreshen product without interfering with the texture or application, says Gerbino.

Both cream and powder shadows typically last for up to 14 months as long as you sanitize or wipe down top layers as needed. Loose powder shadows can often go even longer because they're usually kept in air-tight containers. Shadow has turned once you find yourself digging into the product with your brush, yet hardly lifting any pigment.

CoverGirl's Smoky Shadow Blast is a double-ended creamy color stick that pairs the perfectly rounded lid shade with an angled crease color, so all you have to do is aim and blend.

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