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Benefit Cosmetics LLC

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Sari Gueron Spring 2009. © FirstView

(NEW YORK) Sari Gueron

Focus Studios hosted Sari Gueron's show this season, a perfect plain backdrop for the heavily girly collection she showed. While her pieces began in muted floral colors, it flowed into see-through lacy dresses paired with black underlay. "I think the inspirations came from watching the Olympics while I was designing, so we added the racer back," said Gueron. "Swimming and diving sort of got in our head." Sleeves were loose, while shorts were low and baggy. Sparkles, the perfect accompaniment to many collections, paired well with ruffles and the slight menswear looks, keeping it girly and chic. Models had a bit of trouble with their shoes as more than one pair came undone while walking the runway!

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William Rast

What a way to introduce William Rast to New York: bring a bunch of city-dwellers into Roseland Ballroom and turn it into a literal Southern party, complete with wooden seats, a stage that opened from a wood porch, as well as leaves covering the ground so thickly that a model almost fell on them. "I'm a little overwhelmed," said Timberlake of his first showing in New York. "I'm pheklempt. We're excited. I feel like we're absolutely ready for it and just want to introduce ourselves. I think for New York Fashion Week for your first show it's enough for me to fit in. We're not trying to do something crazy, we just want to show who we are." Buckets of beers greeted guests at their benches for the show that was (unsurprisingly) full of denim. More surprising was the fact that Anna and Bee took their seats early and stayed, waiting for the masses to arrive as the show started almost an hour late. It began with the William Rast movie, which featured Timberlake and Erin Wasson as fugitives on the run, looking chic in -what else?- William Rast. "It was a whole new way of working," said Wasson of her experience. While post-show there were rumors of a Justin performance, the William Rast face didn't even show up to his private VIP bench to party with best friend Trace (who rocked a shirt that said Music is my Life) and their bottle of Dom Perignon. Guests nibbled on delicacies from Southern Hospitality while chilling with their bottles of beer or Bourbon on the runway porch, waiting for a little JT crooning.

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Y-3

It's an unusual concept, the collaboration between an avant-garde Japanese designer and a mainstream athleticwear company; the outcome usually comes out along the lines of fashion-y sweats, neither very practical nor aesthetically pleasing. This season, Yohji Yamamoto walked the line between Y-3's athletic roots and a more sophisticated style, opening with tailored pieces like vests and jackets. Those pieces were successful; it was in the attempts at formalwear that Yamamoto started running into problems. If anyone could pull it off, it would be Yamamoto, but maybe chiffon just doesn't belong in the same look as a hooded sweatshirt. His two closing looks, wedding dresses in black and white, were topped by long white veils attached to baseball caps. Judging by the slew of celebs like Ellen Pompeo, Sean Paul, Peaches Geldof, and Vincent Gallo in the front row, Y-3 puts on a good show, but as far as fashion goes, it doesn't quite fit.

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Tibi

Tibi's cute, printed-dress loving girl has grown up - and moved to designer Amy Smilovic's 1980s Asia. Sunday night in the tents, Smilovic showed this new girl to a packed house and got the crowds buzzing. Obi belts and mandarin collars were perfect touches to full-sleeve blouses and pegged satin pants; just enough to give the collection a clear direction but not enough to make it costumey. Though drapes of fabric around the hips on skirts and said pegged pants might not be the most flattering option for the non-mannequins, the collection as presented was striking and sophisticated, a real evolution for the Tibi girl. "I know that when she sees this, she's going to love it," Smilovic said. "I think it won't scare her. She's going to be like, 'I want to look like that girl.'"

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